Black Hat SEO – A Bad Idea Disguised As A Cunning Plan
Since the development of Search Engine Optimisation as a concept, there has been a fairly obvious temptation for some people to try to rig the system in their favor by using the principles of SEO in a less-than-honest way. Because the idea of SEO is they keywords create cash, the idea that has occurred to a lot of people can best be summed up in the following sentence: “If they want keyword volume, we’ll give them keyword volume”. This tends to occur in the shape of website text that contains nothing but keywords. Of course, this means that the website will ...
Is There Such A Thing As Too Much SEO?
It is obviously not easy to write good, SEO-compliant content for a website and still have a standard of content which will impress your readers, and this often shows in the more amateurish attempts at writing a website. One mistake a lot of people make is in thinking that the more they use a keyword, the better it will be for their website. This often results in the writer frequently using the keyword once every other sentence or a similar density. Their reasoning is understandable. If some SEO is good, then a lot of SEO will surely be excellent? However, SEO ...
SEO: A Tool For Boosting Your Ranking, Not A Silver Bullet
There are many people who have just enough knowledge of the way the Internet and search engines work to know that search engine optimization is important, but not enough knowledge to know that it will not just solve all your problems. SEO is not something you can apply and then sit back and wait for people to visit your website. Yes, it is important and it is an extremely clever concept, but the incorrect application of SEO will no more increase your website traffic than handing out free balloons will make an ice cream shop’s profits go through the roof. ...
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Deepak Chopra on the Internet – Internet Marketing Solutions
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SEO Keyword Placement – As Important As The Words Themselves
When writing content for a website, making it SEO compliant...
SEO: A Tool For Boosting Your Ranking, Not A Silver Bullet
There are many people who have...
Search Engine Optimization – What You’ll Need To Know
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What Is Robots.txt?
For a search engine to keep their listings up to date, and present the most accurate search engine results, they perform an action known as a ‘crawl’. This is essentially sending... [Read more of this article]
The Seven Deadly Sins of SEO: #7 “Avoid Black Hat Techniques”
They appear every so often on internet marketing forums; people claiming to have discovered a fool proof “black hat” search engine optimization technique. Their technique, available for a price, will... [Read more of this article]
The Seven Deadly Sins of SEO: #6 “Title Stacking”
When it comes to search engine optimization, one of the most useful tools in a web developer’s arsenal is the < title > tags within HTML code. Unlike articles, which must be based around... [Read more of this article]
The Seven Deadly Sins of SEO: #5 “Hosting Viruses, Malware or Other Nasties”
This may seem obvious; no search engine is going to rank you well in their search results if their bots discover that there... [Read more of this article]
The Seven Deadly Sins of SEO: #4 “Linking To Bad Sites”
Have you ever heard the phrase ‘falling in with a bad crowd’? Well, if you link to websites that search engines consider ‘bad’, that’s the search engine optimization equivalent of... [Read more of this article]
The Seven Deadly Sins of SEO: #3 “Duplicate Content”
Among those well versed in internet marketing, duplicate content is something of a sticky issue. The exact nature of the problem is in what... [Read more of this article]
Should You Outsource Your SEO Work?
Search engine optimization is one of those odd, new Millennium techniques that has arrived right at the time when the average user can... [Read more of this article]
The Seven Deadly Sins of SEO: #2 “Cloaking”
All the major search engines compete to make their search results as relevant, up to date and informative as possible. For a search engine to be considered effective, and... [Read more of this article]
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